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How To Get Customers To Fall Madly In Love With You
A few years back, I purchased a new house. While my wife loved the kitchen and bedrooms, my favorite features were the office, hot tub, and “man town.” I remember the first day like it was yesterday…...
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How to Turn an Ordinary Image Into a Sales Conversion Magnet
It’s been said that a picture is worth 1,000 words… But have you thought about how much a picture is worth in terms of dollars? When it comes to adding a picture to our websites or marketing materials,...
View ArticleThe Forgotten Desire That Turns Prospects Into Buyers
By Tom Trush Last week, I received an email from a frustrated business owner with a common challenge… She wanted to talk about creating a marketing plan because she’s having difficulty demonstrating...
View ArticleThe Forgotten Method For Generating Huge Profits
It’s easy to get so wrapped in the way that you make purchases – that you forget that there are other ways people like to buy… Look, if I had a dollar for each person that told me that direct mail,...
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Ascending Your Way To Bigger Profits
I recently had a coaching call with an entrepreneur who has grown his company to several hundred thousand dollars by providing one valuable service: web programming and design. While he’s done...
View ArticleSales Script – Part 1: Why You Need One, and How to Use It
We’re going to do something a little different with the next few posts: I’m giving you a sales script template for you to use as a FRAMEWORK… Providing you with raw material to adapt and make your...
View ArticleSales Script – Part 2: Building Understanding
In Part 1 of this series, we covered why sales scripts can be so integral to the success of your sales team, and your business as a whole. We talked about using scripts like the one presented here as...
View ArticleSales Script – Part 3: Crafting The Offer
In the first two parts of this series, we looked at how sales scripts can help your team succeed – as well as the first half of a typical long-form sales call. You want to build trust and...
View ArticleFive Signs You Need to Hire a Sales Manager
Are you still micromanaging every aspect of your business, including sales? That’s a risky move, and it might be time to hire a sales manager. When you first open your business, you know you’re going...
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3 Ways to Increase Sales with Risk Reversal
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